Don’t Throw The Baby Out…..

….With The Bathwater!

The term: “Don’t Throw The Baby Out With The Bathwater” means avoiding discarding something good whilst trying to eliminate something that’s not good.

In other words, when trying to correct an error, don’t damage the good bit.

In terms of your online business, you will have experienced many things in terms of knowledge gained; what works and what doesn’t work; software you’ve bought that is no longer relevant….or still collecting dust on your hard drive, and so on.

Basically, you’ve gone through – and still are going through – changes that impact upon yourself as well as your business.

That’s normal, but it’s easy to beat yourself up over the things that haven’t worked out, and the (very) many set-backs you’ve incurred along the way.

So, as you continue on your online business journey, and reflect on what works and doesn’t work, it’s easy to discard those areas that you know don’t work, or are no longer relevant.

What you don’t want to do, though, is totally dismiss the lessons you’ve learnt along the way.

For example, you may have been working on a project for someone for little or no remuneration in return, simply because it was a great opportunity for you to apply your new skills and knowledge so as to get practical experience.

Now, there’s every chance that you encountered unforeseen issues as you got to grips with the work, such as communication issues, such as:-

• Technical issues
• Misunderstanding of what’s required of you
• Lack of urgency to respond to your questions – because you’re doing work for free.

And there’s bound to be other similar-type problems you encounter, depending on the work – and the people – involved.

There’s a fair chance you’ve spent hours and hours on the project, all with the best of intentions to help and please the other party.

Until one day you’re told by the other party that they’ve “found someone else” to do the work for them instead, citing the reason as being along the lines of what you produced for them wasn’t quite what they wanted!

It doesn’t matter what excuse they give, the end result is the same – the end of that project!

Now, it’s easy to start a pity party and throw your toys out of the pram. You might even think that this web-site building lark doesn’t work; or you’re the worst Facebook page developer in the world; or your online business doesn’t work.

Whatever the project entailed, you must look at the positives.

Yes, it’s a big disappointment to be “rejected”. But so bloody what!

You’ve obtained great experience from what works and what doesn’t. You’ve been able to implement what you’ve learned from the numerous online courses you’ve spent hundreds, if not thousands, of dollars on, so here’s what you do:-

• Carry on what you’re doing!
• Find new projects.
• Charge for those new projects.

Yes….your next project that you take on you must charge for, because not only have you gone through the pain of putting yourself and your business into the position it is now, but it will make the other party realise that you have something of value to offer – that they have to respect.

No, it’s not going to necessarily make life easier for you. It may even make it harder at the beginning, but at least the other party now recognises that you won’t produce anything for them unless you get paid for it.

So, just because you have a set back or two (and there’s likely to be a lot more), you don’t discard all the good bits you’ve learnt and implemented along the way. You re-assess, build on what works, and learn from your mistakes.

Hence, don’t throw the baby out with the bathwater!

One of the positives you may have experienced could be in the area of list-building. If so, that’s great. If not, that’s great, too, because it’s a subject you can easily learn and apply.

Email marketing is the best way to connect with your customers and potential customers, so let an auto-responder service like Aweber help you get to where you want to go.

AWeber are the experts in building email lists that can create a very valuable, cash-generating asset. Check out just a few examples of how they do that for you:-

1. Introduction to AWeber’s service.
2. Growing Your Business With Email Marketing.
3. What To Write Email Course.

Free Products and Content

What’s new?

Here’s a couple of diverse, but very useful, products.

1. RendrFX

This is a free piece of software (with a paid version to move up to) that helps your create and render videos for YouTube, Facebook, Instagram, Pinterest etc.

Ideal for trying out some video ideas you have, before having the confidence to move up to the paid version (with more choices to choose from).

2. Social Media Image Sizes: The 2016 Cheat Sheet

In the last blog post, we gave you the link to Lauren Nelson’s great article.

Here’s another one by Christopher Carfi:

3. Sarah Staar’s Free Videos

We list below a number of Sarah’s FREE video courses you can view. In addition, there’s a paid-for product course called Affiliate Formula X which you can find by clicking on the image, below:

(A course for online business owners looking to learn how to be profitable with affiliate marketing)

Don’t forget to leverage your time to great effect. Remember, you should be the project manager whilst putting a successful online business together.

Feel free to let us know of any cool tricks, tips and tools you use in your business that are free and of huge benefit to you. We’ll mention you in our next blog post AND in the next gripping tale of The Online Business Owners – Will They or Won’t They?

Here’s Sarah’s list of FREE products. Just click on any of the titles below:

Copy and Profit

How To Sell Affiliate Products

Niche Profits

Traffic Mastermind

YouTube Hijack

All of the above provide the information and answers to the basic requirements to starting a successful online business.

They cover the areas of choosing your niche area or products; how to sell affiliate products (so you can generate the initial cash to re-invest into your business to gain momentum – and higher profits); where to find the traffic i.e. your potential buyers/customers; and the simplicity and potential of using Youtube.

This Week’s Uplifting Quote

Not so much a quote, but something to consider, bearing in mind the title of this blog.
“…Are you still on course to achieve your goals? Consider this – if you completely ignored your goals and focused only on your system, would you still get results? (source: James Clear of

That’s about it for this week……

Next week, we’ll focus on your positive achievements to date – and help banish your disappointments for ever!

Don’t forget to email us at: with your questions, observations, tips and ideas. We’d love to hear from you.

And please do visit our resources pages on the IM4U website, with both FREE and TO PAY FOR products, at

Until next time….

Jeff and The Internet Marketing For Us Team

Leave A Response